What is Midjourney
Midjourney is an artificial intelligence (AI)-based tool that can generate images using a simple text input. Just type a few words into this tool and it will create an image of your choice using AI.
The origin of the tool
Artificial intelligence tools have been experiencing an incredible “boom” lately, and that’s how the idea arose to create a platform that can connect artificial intelligence with the creative process. The founders of Midjourney, including David Holz (co-founder of Leap Motion), used advanced machine learning models in the development, which were trained on large data files containing images and their descriptions.
Like any technology, Midjourney has gone through phases of testing and refinement. Beta testing was conducted with the participation of artists, designers and other creative professionals who provided feedback on the AI output and helped improve it. Subsequently, the platform was made available to the public and in 2023 it had more than 16 million registered users. And interest in Midjourney continues to grow.
How to set up Midjourney
At the outset, it should be mentioned that you must have a verified Discord account to run Midjourney. Sign up on the Discord page, verify your email address using the link they sent you and you can go to the Midjourney page. Unfortunately, the Midjourney free version does not exist yet – this AI tool is not free and therefore you need to activate your membership . You can choose an annual or monthly plan:
After payment, you just need to think about the right prompt and hooray for the creative process with the use of artificial intelligence.
Use of the tool in practice
Midjourney is becoming more and more popular because it can be used by people who have no knowledge of graphic designWhat is graphic design? Graphic design is an artistic and professional discipline that involves visual communication and presentation. It aims to aest... More, or who do, but need to generate high-quality images quickly and efficiently. It is used, for example, by artists and designers , who use this tool to experiment with new ideas. Marketing agencies and entrepreneurs can use this tool to quickly and effectively create images for campaigns, advertisements or social media. The tool has also found its application in the case of game developers, writers, the scientific community, or the general public.
Midjourney prompt
A prompt is basically an instruction for artificial intelligence that tells us what image we want to generate, what it should contain and how it should look. In order to get the most out of this tool, it is necessary to write the correct prompt. What should such a prompt look like?
If the prompt is too general, the result may not always reflect your expectations. On the contrary, the better the prompt you write, using the specific details you want to see in the image, the closer you will get to your ideas. You can then use your own text input to create works of art like these:
The future of artificial intelligence
The successful integration of AI tools will be the main key to business success in the near future. However, even tools like Midjourney are constantly undergoing various improvements, which is why we have several versions of this great helper in the world. For more on the upcoming changes in Midjourney and version 6, check out the attached video from Future Tech Pilot:
Artificial intelligence is currently the biggest challenge that will fundamentally affect the future of not only the marketing environment. Whoever does not have time to jump on this train and does not start dealing with the issue of incorporating AI tools now, will soon feel the consequences. At the same time, it is not at all the case that artificial intelligence takes away people’s work, it just moves it to another level. Only the combination of human knowledge and artificial intelligence brings the right result. Artificial intelligence is simply the biggest e-commerce trend today.